IGTV and Video Feeds Merged into "Instagram Television"

 


So far, Instagram has several video formats on its platform, such as video on feed, IGTV, and Reels. All three are separate video formats and are displayed in different tabs. But now, Instagram seems to want to make the video format more concise. The reason, Instagram decided to mix IGTV videos and videos in the feed in one special tab. 

The names of IGTV and videos in the feed are also changed to "Instagram Video". This announcement was made live via a post on the official Facebook Newsroom page. "Starting today, we are mixing IGTV and video feeds into one format, namely Instagram Video," wrote Instagram. Instagram said the merger of video feeds and IGTV aims to make it easier for users to create and create videos on Instagram.

Because, Instagram believes, the video format has now become the primary format that users use to share stories, entertain, and connect with their audience. After merging, users can still upload videos in the same way as usual.

Instagram does not explain in detail how long it will take for this new Instagram Video format. However, when viewed from the duration of the previous video feed and IGTV format, it seems that the duration of Instagram Video will be the same as the duration of IGTV which is actually longer.

Instagram does not explain in detail how long it will take for this new Instagram Video format. However, when viewed from the duration of the previous video feed and IGTV format, it seems that the duration of Instagram Video will be the same as the duration of IGTV which is actually longer.

In addition, because they are combined into one, Instagram has also introduced a new video tab on user profiles to show content with the new Instagram Video format. Instagram itself doesn't say specifically what the name of this new tab will be. However, a recent tab touted called Instagram Television,

From the photos shared by Instagram, the new Instagram Television tab appears to be represented by a triangle icon matching the "play" button. Well, this new tab will take over the IGTV tab that has been on the user's profile so far. Precisely located between the Reels tab and the Tags tab.

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